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Everything's Cool Aerial Montage

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The low-down:
Aerial message urging people to step it up and take action on global warming.

The Long-winded explanation:
Working Films teamed with John Quigley of Spectral Q to direct a human aerial image encouraging the growing community concerned with the perils of global warming to take immediate action by stepping up our responses. This event launches a two-year audience and community engagement campaign organized by Working Films for the Sundance Film Festival film "Everything's Cool."

Approximately 1000 middle and elementary school students, along with the production team of Everything's Cool and some of the main characters in the film, formed a message with their bodies, spelling out "Step It Up." The image contains a circle with bear paws, representing carbon neutral footprints and a word in Inuktitut meaning: "I hear you and I am doing something about it."

Park City's students were sending a message back to the Arctic Inuit Community, where, as captured in Everything's Cool, residents and activists on Earth Day 2005 lay on the Arctic Sea ice in 30 below temperatures sharing the ancient wisdom of their elders and warning the world about the devastating impact the melting arctic will have on the rest of the world.

"The themes and messages of this film arrive at such a critical moment in our struggle to see action on the issue of global warming," said Robert West, co-founder and executive director of Working Films. "The image we're created today demonstrates that each individual is a necessary part of the chain for change; by linking together, we can create a call to action."

Working Films, Spectral Q and Cucolaris -- who specialize in social messaging -- jointly coordinated the event. This is part of a series of aerial images linked to the STEP IT UP Day of Action; the next will be created in Greenland in May of this year to encourage individuals and corporations to go carbon neutral.

Author: jlevine2

Keywords: Everything's Cool global warming documentary aerial art sundance park city

Added: January 25, 2007

Earth Day Earthiness Book

History of the April 22 Earth Day

In September 1969, at a conference in Seattle, Washington, U.S. Senator Gaylord Nelson of Wisconsin announced that in the spring of 1970 there would be a nationwide grassroots demonstration on the environment. Senator Nelson first proposed the nationwide environmental protest to thrust the environment onto the national agenda.” "It was a gamble," he recalls, "but it worked."

Five months before the first April 22 Earth Day, on Sunday, November 30, 1969, The New York Times carried a lengthy article by Gladwin Hill reporting on the rising tide of environmental events:  read more »

Earth Day

Earth Day is one of two observances, both held annually during spring in the northern hemisphere, and autumn in the southern hemisphere. These are intended to inspire awareness of and appreciation for the Earth's environment. The United Nations celebrates an Earth Day each year on the March equinox, a tradition which was founded by peace activist John McConnell in 1969. A second Earth Day, which was founded by U.S. Senator Gaylord Nelson as an environmental teach-in in 1970, is celebrated in many countries each year on April 22.